Skip to main content. You are here Social Psychology. Social Psychology. Acknowledgments We gratefully acknowledge Thomas Heinzen and Wind Goodfriend for writing an excellent text. For instructors Access resources that are only available to Faculty and Administrative Staff. Login New User? Want to explore the book further? Thomas Heinzen and Wind Goodfriend. Pub date:. February Main Social Psychology. Discover social psychology's relevance to your life withSocial Psychology, a new introduction to the field from award-winning teacher-researchers Tom Heinzen and Wind Goodfriend.
The authors present social psychology as an evolving, science-driven conversation. Every chapter builds on core questions central to scientific inquiry, while a methods-in-context approach cultivates psychological literacy. Heinzen and Goodfriend draw students in by weaving stories drawn from their own personal experiences with compelling examples from popular culture, all carefully placed in historical context.
Because application is key, the book concludes with eight mini-chapters on topics including behavioral economics, environmental sustainability, law and the courtroom, positive psychology, and more. Students will become active participants in the social psychology dialogue, finding their fascination with the field and realizing its significance in their daily lives and future careers.
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